Brand Development
Content Solutions
Copywriting & Design
Your message is the cure.
I help organisations uncover value hidden under the bonnet — the messages getting missed by customers, employees, and investors. Those messages are the essence of strong business health and the solution to so many problems and setbacks.
Forget highfalutin introspection and marketing fluff. This is about:
Creative solutions that bring tech businesses back to life.
Increasing the number of sales conversations that convert.
Developing customer-focused products that position you ahead.
Transforming marketing into a business-critical, revenue-driving activity.
I lead this value uncovery across three core areas:
Brand Development
Discovering your authentic voice and bringing your core go-to-market messages to life.
Content Solutions
Producing relevant, insightful, and original content that engages and inspires your customers.
Copywriting & Design
Delivering written and visual media for tactical projects and strategic campaigns.
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Consultation & Initiation
We get to know each other. I settle in with key stakeholders, brush up on your workflows, and deepen my understanding of your business.Analysis & Scope
Together, we explore your needs and how best to address them. We align on priorities and goals and discuss potential blockers.Proposal & Process
I present and validate my recommended approach, clearly outlining process, milestones, and outcomes. We review and commit.Execution & Delivery
I deliver the agreed scope of work with regular updates. (As much as you’d like.) Depending on the nature of the project, this comes in phases or as one delivarable.Service Review
We regroup at key project and partnership milestones to review performance and optimise our approach. -
I serve organisations in B2B tech, with a particular focus on those in Cybersecurity. This includes everyone from Series A startups to established businesses whose customers include major banks, Fortune 500 businesses, and government agencies. My clients include:
Cybersecurity consultancies offering solutions across MITRE ATT&CK
MSPs delivering cloud, telecommunuications, data & analytics, and workplace productivity services
Fintech innovators developing payment processing products and digital financing solutions
Brand Protection providers offering cybercrime disruption and threat intelligence
AI and Automation platforms serving some of the world’s biggest business consultancies
Startups in adtech, real estate, eCommerce, tch publishing, and events